Disclosure: we build EasyPusher, so we have a stake in this comparison. Every WonderPush figure below comes from WonderPush's own pricing page, documentation and WordPress.org listing, and from Brevo's press release, checked on November 6, 2026. WonderPush is cheaper per subscriber than most push services and does several things EasyPusher does not, and we say so where it applies.
Key takeaways
- WonderPush has no free plan. After a 14-day trial it costs €1 a month for every 1,000 subscribers, with every feature and unlimited sending included.
- EasyPusher is free up to 20,000 subscribers, then flat monthly plans: $7 for 50,000, $19 for 100,000 and $49 for 200,000.
- WonderPush is the better choice if you need mobile app push, automatic notifications for new posts, WooCommerce cart reminders, A/B tests or behaviour-based automation.
- WonderPush has been part of Brevo since late 2023, and its WordPress plugin was last updated in June 2025.
What is WonderPush?
WonderPush is a French push notification service founded in 2014. It sends native push to iOS and Android apps and web push to websites from one dashboard, and Brevo says it had more than 5,000 customers, including PSG, Manchester City and Ubisoft, when Brevo (formerly Sendinblue) announced it was buying the company in November 2023. WonderPush's site now describes it as "a Brevo company", and Brevo customers are billed for it through Brevo.
For WordPress there is an official plugin, "WonderPush – Web Push Notifications – WooCommerce Abandoned Cart – GDPR", with more than 600 active installs and a 4.8-star rating from 36 reviews. It is a well-rated plugin, but a quiet one: version 1.12.0 was released in June 2025, it is marked as tested up to WordPress 6.8, and WordPress.org warns that it has not been tested with the latest three major WordPress releases.
WonderPush pricing
WonderPush's pricing is simple and published in euros. It starts at €1 a month for up to 1,000 subscribers and adds €1 for every further 1,000: €2 for up to 2,000, €3 for up to 3,000, and so on. Every plan includes unlimited notifications, projects, team members and every feature, including mobile push, A/B tests and automation. The pricing page does not list volume discounts; larger customers are invited to ask about corporate options such as 24/7 support and account management.
- No free plan. You get a 14-day free trial without a credit card. If you have not added payment details when it ends, sending is blocked, and your project and subscribers are kept for 90 days.
- What counts as a subscriber. WonderPush's billing docs define a subscriber as a device that has opted in. Devices that unsubscribe are not counted.
- Monthly billing, with the first charge 30 days after you sign up. You can set a maximum monthly budget; when it is reached, WonderPush stops signing up new subscribers and keeps everything else running.
- Currency. Prices are in euros. The pricing page does not say whether VAT is included.
WonderPush vs EasyPusher pricing
Because WonderPush charges per subscriber, its price is easy to calculate for any audience. The table uses its published rate of €1 per 1,000 subscribers a month, and EasyPusher's cheapest plan for each size. We have not converted currencies.
| Subscribers | WonderPush | EasyPusher |
|---|---|---|
| Trying it out | 14-day free trial | Free plan with no time limit |
| 10,000 | €10/mo | $0 (Free) |
| 20,000 | €20/mo | $0 (Free) |
| 50,000 | €50/mo | $7/mo (Starter) |
| 100,000 | €100/mo | $19/mo (Growth) |
| 200,000 | €200/mo | $49/mo (Pro) |
| Notifications | Unlimited | 200,000 to 4 million a month, depending on plan |
For a very small site WonderPush is cheap: 3,000 subscribers cost €3 a month. The difference grows with your audience. Below 20,000 subscribers EasyPusher costs nothing, and at 100,000 WonderPush is €100 a month against $19. Even if a euro were worth only a dollar, WonderPush would cost between four and seven times as much from 50,000 subscribers up. In WonderPush's favour, it never limits how many notifications you send, while each EasyPusher plan has a monthly sending allowance (600,000 on Starter, 1.5 million on Growth, 4 million on Pro). A site that pushes several times a day to a large list should check that allowance.
EasyPusher vs WonderPush: features compared
| WonderPush | EasyPusher | |
|---|---|---|
| Free plan | No, 14-day trial | 20,000 subscribers, every feature |
| Mobile app push | iOS and Android SDKs | No, web push only |
| Auto-send new posts | Yes, on by default in the plugin | No, campaigns are sent from the dashboard |
| Automation | Sends triggered by segments and events | No |
| WooCommerce cart reminders | Yes | No |
| A/B tests and action buttons | Yes | No |
| Segmentation | Lifecycle segments, tags, events, location, custom properties | Country, browser and operating system |
| Scheduling | Now, later or recurring | Now or later |
| Opt-in prompts | Browser prompt to bell widget, customisable | Native, soft modal, slide-in and bell, with delay, scroll and exit-intent triggers |
| Reporting | Real-time reports, goals, XLS export, analytics API | Sent, delivered, clicked and dismissed, with UTM tags on every link |
| Platforms | WordPress, Shopify, Wix, Squarespace and more | WordPress and any site with root file access |
| WordPress plugin | 600+ installs, last updated June 2025 | Official, newer |
On features, WonderPush is the bigger product. It is a full engagement platform with mobile SDKs, a management API and automation, offered at a low per-subscriber price (its popups are priced separately). EasyPusher does one job, web push for websites, and keeps its dashboard short as a result.
What makes EasyPusher a good WonderPush alternative
- A free plan, not a trial. 20,000 subscribers and 200,000 notifications a month, with segments, scheduling and full reporting included. Many blogs never need to pay.
- Flat prices that do not move with every new subscriber. You know the monthly cost until you pass your plan's limit, and you can change plan or cancel at any time.
- A plugin kept current with caching plugins. EasyPusher excludes its snippet from the JavaScript delay and combine features of LiteSpeed Cache, WP Rocket and Autoptimize, so the opt-in prompt appears on time, and it restores the
ep-sw.jsservice worker if the file goes missing. - Little data to look after. For each subscriber EasyPusher keeps the push endpoint and keys, browser, operating system, country and when they were last seen. No names or email addresses.
Setup, privacy and performance
Setup
Both need an account. With WonderPush you create a website project, choose your subscription prompts, install the plugin and paste in the access token from the WonderPush dashboard; its guide estimates about ten minutes. With EasyPusher you add your site in the dashboard, paste its API key into the plugin and pick a prompt style. Campaigns are written in the EasyPusher dashboard, and subscriber stats also appear on a Stats page in WordPress.
Privacy and GDPR
This is a genuine WonderPush strength. It says European user data is hosted in Europe on Google Cloud, its SDKs are open source, navigation data is kept for three months by default, and you can export all your data and tokens. Both services store subscriptions on their own servers as your data processor, so either way push notifications belong in your privacy policy.
Performance
EasyPusher's script is about 15 KB, loads asynchronously from Cloudflare's CDN and adds no database queries to your front-end pages. WonderPush does not publish a script size we could check.
How to switch from WonderPush to EasyPusher
EasyPusher cannot import WonderPush subscriptions, but it does not need to for most of them. Notification permission belongs to your domain, so when a subscriber who already allowed notifications returns to your site, EasyPusher subscribes them again in the background, without a prompt.
- Create a free EasyPusher account, add your site and copy its API key.
- Deactivate the WonderPush plugin and install EasyPusher in the same sitting. Only one push service worker can control your site, so the two cannot run together.
- Keep your WonderPush project for about 30 days so you can still reach subscribers who have not visited since the switch. Note that sending stops if your WonderPush payment lapses.
- Cancel WonderPush once the EasyPusher subscriber count has levelled off.
One exception: if your site ran WonderPush on a .by.wonderpush.com subdomain because it lacked HTTPS, those subscriptions belong to that subdomain, and those subscribers will need to opt in again. Our push notification migration guide covers this and the other details.
When WonderPush is the better choice
Choose EasyPusher if
- You want a free plan rather than a 14-day trial
- You have more than a few thousand subscribers and want a flat price
- You only need web push, on WordPress or any site where you can upload a file to the root
- You write and schedule campaigns yourself
Choose WonderPush if
- You also send push to iOS or Android apps
- You want new posts sent as notifications automatically
- You need WooCommerce cart reminders, A/B tests or event-based automation
- Your site runs on Shopify, Wix or Squarespace
Comparing more options? See our roundup of WordPress push notification plugins and our OneSignal comparison.
Our verdict
WonderPush is an honest, well-built product: one low price per subscriber, every feature included, unlimited sending and EU data hosting. Its drawbacks for a WordPress site are that there is no free plan and the bill grows with every 1,000 subscribers, and that its plugin has not been updated since June 2025.
If you want web push for a WordPress site, free up to 20,000 subscribers and $19 a month at 100,000, EasyPusher is the cheaper fit. If you need mobile app push, automation or automatic notifications for new posts, WonderPush is worth its modest price.
Frequently asked questions
How much does WonderPush cost?
WonderPush charges €1 a month for every 1,000 push subscribers: €1 for up to 1,000, €2 for up to 2,000 and so on, so 20,000 subscribers cost about €20 a month and 100,000 about €100. Every feature is included and sending is unlimited, according to its pricing page on November 6, 2026. Brevo customers are billed through Brevo.
Does WonderPush have a free plan?
No. WonderPush offers a 14-day free trial with no credit card, then a paid monthly subscription. If no payment details are added, sending is blocked when the trial ends. EasyPusher has a permanent free plan for up to 20,000 subscribers and 200,000 notifications a month.
Who owns WonderPush?
WonderPush has been part of Brevo, the French CRM and email marketing company formerly called Sendinblue, since Brevo announced the acquisition in November 2023. The standalone WonderPush site and pricing are still live.
What is a good WonderPush alternative for WordPress?
If you only need web push on a WordPress site, EasyPusher is free up to 20,000 subscribers and costs $7 a month for 50,000. If you also need mobile app push, automatic notifications on publish or WooCommerce cart reminders, WonderPush or a larger platform such as OneSignal fits better.
Can I move my WonderPush subscribers to EasyPusher?
Subscriptions cannot be imported, but subscribers who allowed notifications on your domain are re-subscribed by EasyPusher in the background when they come back to your site. Subscribers collected on a .by.wonderpush.com subdomain have to opt in again.
Does EasyPusher send a notification automatically when I publish a post?
Not yet. EasyPusher campaigns are written and scheduled in the dashboard. WonderPush's WordPress plugin sends a notification for each new post by default, so it is the better choice if that matters most.
Try EasyPusher free
Up to 20,000 subscribers per site with every feature included. No credit card required.
Start free